The Candidate Quality by Campaign report provides insight to the effectiveness of your ad campaigns by revealing which campaigns return the most candidates — and more importantly, the highest quality candidates — by assigning each campaign a Quality %.
The Quality % is computed by looking at the average distance a candidates travel through the pipeline. If every candidate was hired, it would be 100%. If every candidate was rejected in the first stage, it would be 0%.
Example: Let's say candidate Jane applies through one of your ad campaigns. Jane has a pretty strong background, so she makes it through 5 of your 7 stages. If she was the only candidate to apply through that campaign, your Quality % for that row would be 5/7, or roughly 71%.
To navigate to the Candidate Quality by Campaign report, click the ellipsis icon on your navigation bar and select Reports from the dropdown menu.
From the Reports page, navigate to the Learn from Past Recruiting Efforts section and click Campaign inline with Candidate Quality by.
The Candidate Quality by Campaign report will display data for jobs where you have appropriate access.
The Candidate Quality by Campaign report can be filtered by Jobs and Date Applied.
Note: By default, the Date Applied filter for the report is set to Current Year.